The Real Reason Coaches and Consultants Should Build Their Own GPTs
E11

The Real Reason Coaches and Consultants Should Build Their Own GPTs

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Blessing Richardson: GPTs seem to be everywhere, specifically GPTs on any online business program I'm taking. Anywhere I go, it seems where somebody can be selling products with learning or some form of coaching or consulting.

So I recently participated in Jereshia Hawk's program market like a CEO. Now this was an amazing program and Jereshia delivered like she always delivers. We had practical advice, amazing training for the video training portion, great resources for the workbook.

The workbook was like it was legit, and we had all these prompts that we could use to help us complete the activities in the [00:01:00] workbook. And I participated as well in the group sessions, which helped to really answer all of our questions in real time and get that coaching that we needed. Overall it was an amazing program.

And as I went through it, we got to one activity in particular that I have called my client Snapshot. And the whole point was to take messaging that you have and break down buyer behavior. How do we break down what people are actually saying as they move through being problem aware and solution aware when they're making a buying decision. Also looking at it post-purchase as well.

So what's the transformation? How are people talking about it after they've worked with me? What are the results they're getting? How are they telling that story? This was a framework for breaking that down, and I've come up with my own ways. On my own to kind of do this. But again, I one, love taking any kind of training or learning from an expert because I want the best in the most expedient way. It isn't always fast, but nothing, like getting a prompt to help me get there. And so she gave me this prompt to use for this activity and I said, you know, [00:02:00] I wanna be able to do this at any point in my business.

I wanna be able to continue to use the transcripts or the knowledge I'm learning from interacting with people and better understanding the people that I work with to figure out how to find the people that I work with well and how to improve when I work with people, how to deliver better results and build better relationships.

'cause if there's anything I've learned outside of delivering tech is that people respond well when they feel seen, heard, and understood. And one of the ways I can do that when I work with people is to give them what they need as well as the things that they want. Breaking apart messaging is a really helpful way for me to do that. And so, yes, I have this amazing prompt and this activity from Jereshia about how to take. What I know about my clients and I use my transcripts for that sort of information to do this activity. Now I'm not Jereshia, right?

Clearly that's obvious, but I mean like my sweet spot is not messaging. It's not really positioning. I'm really good at what I do when it comes [00:03:00] to tech and product, but not this. These are all skills I'm learning as a business owner. And when Isha gets on these calls, naturally she can do this in the group setting.

I mean, you could hit her left, right, sideways, up, down what you, what you're doing and she'll pick it apart and break it up and tell you where, what you need to fix, And help you see it for yourself and coach you through it. But I am not her. But what I found with this prompt and with her training is that it was so specific and so clear.

That I realized I could build a GPT that helps apply this method and this framework for me, so that way I don't have to become as skilled as her in order to get the coaching after the program. And so this is where I brought my, my little genius to the table with hers to make my own private GPT that I lovingly call CoachJ.ai.

I like to put it ai when I'm, making things that kind of impersonate people a little bit just to ground the conversation in my head, and I have my CoachJ.ai as a GPT in my business and I've given it some ground rules and funny enough, some of them is emulating her delivery a little bit.

I want [00:04:00] to feel like I'm talking to Coach J. When she's not in the room. And I've given it also a document on this skill of doing this client snapshot, like it's pretty well documented and it follows the whole format that she gave, as well as with a good bit of modification and tweaks actually to fit my flow.

And so if you've ever been in a place where you're learning something and I mean you're vibing, like you get what's being said, but then you look at the visual and you look at like the report or the diagrams and you're like. I know that you're really, really smart and I trust you, but my brain wants to see this a different way.

This is where I come in and say, okay, this is my GPT. We can change some things about this so that it shows me what I want my way. I have the same activity, but I have changed the way it formats. It give me a nice little table at the end to show me what people are literally telling me.

At every buyer stage. What are the exact quotes that they're using? What's the language that they're using? Where, where are we actually shifting beliefs and creating [00:05:00] transformation? We have this whole thing. It's awesome and it works flawlessly. This is the best GPT literally have ever made.

Honestly, it is amazing. And what I have really come away with, not just the amazing things from the program, but even with how I approach building. GPTs and AI tools for others and for myself, is that the better we are at creating our own frameworks and methods, the easier it is for AI to emulate. So this is now a new criteria that I'm imposing on any program that I pay for at this point is, who am I buying training from?

Who am I buying coaching from, and how are you going to deliver your IP to me? Jereshia is not the only amazing coach that I work with, and I'm blessed to have a handful of them and there are a handful that are mature in their businesses that create a lot of good collateral that I can go back to their trainings and material and apply them when they are not there with me and get very similar results. This is now foundationally something I'm looking at when I am [00:06:00] buying anything related to coaching or training or upskilling for myself is what is the collateral I'm getting to continue to use these methods and frameworks. Because what I found is that when I am learning something, the best way to become a master is to teach someone else. I think we've heard that before. If you really wanna become an expert, teach someone, teach someone else.

Learn, teach, learn, teach. But now I have a shorter feedback loop. It is, oh, I'm going to learn and then I'm going to teach in AI. And when I do that, live in any kind of program. What that means is I also get the coach with me who's administering this information to compare what the AI is actually doing too, in real time and be like, oh, that's closer to what Jereshia said.

That's closer to how she is pulling those insights. And I get to kind of tweak it in real time with that, which is amazing because now I'm learning, I'm processing, I'm learning well enough to literally teach something else, and now I have a skill in my business. The moment I codify that and put that into a GPT.

And so this is how I'm approaching building [00:07:00] my team, my AI team as well. Everywhere I go where I do something really well or I learn something and I go, I want that skill in my business. The question is, how do I put that into my business? Is that a document? Is that a GPT? Is that an automation? Because there's so much information out here, and I feel like we're just sometimes loading up all this knowledge as we go with nowhere to put it. And being able to put this into a skill in the business at minimum, gives me somewhere to put it and I can continue to use this.

And now it's a skill that the business has. So if you're wondering at this point, how can I turn my frameworks into a real world GPT? Here are a couple things to start with. One, I say start with an actual framework or method that you have that you developed.

When it comes to working with AI. You have to be your own BS filter because AI will hallucinate. I like to just say it lies, but technically we use the term hallucinate. It will hallucinate, it will make things up as it goes because I think ultimately most of these AIs are programmed to be helpful and to [00:08:00] serve whatever it is you're trying to get it to do.

And so in an attempt to be helpful, oftentimes it doesn't think to first say, I actually cannot help you with this. When we start using AI to develop our own tools, I actually think the best way to use it is to use AI to emulate things that you are actually an expert at, because then you can start picking it apart and you can use that little BS filter and be like, Ooh, I think that's not quite accurate.

It makes it a lot easier for you to spot, and because you know what it should be, then you can work on how to talk to the AI to get to do what it should do. This knocks on the door of something that I have been more and more convinced of lately, which is experts should build AI tools within their own domain. It's one thing for me as a technologist to give everybody the almost like building blocks to build tech tools, which is what we need. And that's why I love this modern age of AI. I love it because we're just giving people tools to say, go build the thing, but when we give the tools to someone to build the thing, I think the experts in that [00:09:00] certain domain or discipline should be the ones using the tools. Because you are going to be the best judge of what is good, what is acceptable, what is right, what is accurate, what is helpful, what is harmful, what AI should do and shouldn't do within your domain.

And so take your framework, take your methods, and then start with that. Find some sort of activity, I think, to make that more concrete. Let's take an activity, and I really like to zero in on lead magnets in your business. So those are kinda like the freebies or the things that you give away. That almost kind of whet someone's appetite, right?

It doesn't satiate them because you normally want them to work with you. And not just take a free download. It gets close to getting somebody to realize, oh, I do have a problem here, or it gets them a really quick win. So I'd say start with a lead magnet or start with an activity that you do either on your discovery call, your sales calls, or your onboarding or strategy calls with clients early in the engagement with them.

Because most of us, one, a lot of us do that for free anyways.

If you've ever been guilty of taking a sales call where you're technically giving [00:10:00] away your coaching or you're consulting for free and you're trying to be helpful, but later you go back and you feel like, oh, I think I did too much.

That might be something that's a good candidate for A GPT. And I say that because yes, we should all be wise about how we do business and be strategic, but I find whenever we do that it's because there's a gap, there's a knowledge or an information gap with other person we're talking to, and we haven't yet found a way to bridge that gap without just doing the thing and demonstrating it for them.

We haven't become really good at communicating the why the thing matters, and we just go, lemme just show you the how, like I'll just show you. And so I think those things are great candidates for GPTs because if it's something that you're willing to literally give to somebody to give them to that aha moment, and it makes sense for you to do it, you can create a GPT that does it without you having to be in the room.

Literally, it becomes a lead qualification tool for your business. And so if somebody's willing to, you know, get on that call with you and they receive that and it's awesome and it helps them, which [00:11:00] means it's valuable. Then they're probably gonna be willing to give you that email to use that in an AI tool and get that result.

But now you know that they wanted that thing without you having to do that with everyone over and over and over again. And so those lead magnets, those activities that we do on early on in their relationship with new people or clients, right? I think those are great candidates to turn into GPTs because often the problems are scoped.

Small enough, they have a clear flow where it says, if I have this information or I have these tools, then I can do this thing in the middle. Then I can produce this outcome or result. And it doesn't have to be as concrete as you get this master plan or whatever. It could just be like, oh, I hope this person acknowledge or see this thing.

I coach them through seeing something and coming to a conclusion without me having to be there to have a conversation with them. Help somebody coming to, again, that transformation, that mindset shift or that aha moment, which is necessary in both coaching and consulting. And so again, if you're struggling with where to start, that's where I recommend, and I do think this is gonna [00:12:00] be a tool that stays in the coaching and consulting landscape because not only can we create GPTs that help us get wins early on, even before an engagement with somebody, these GPTs turned into tools during the coaching. Like I mentioned, the prompt that I got from Jereshia was in the program. It wasn't before. It wasn't after it was during, and it helped me complete an activity to get the fuller promise of the program. So what didn't happen was that I was asked to do something that didn't know how to do and then I got stuck doing.

Therefore, I halted my progress in the program and I never got past it. We got around all of that by literally having a tool to help me to the other side of it. And so that's gonna be a more natural place, I think for a lot of tools and AI tools inside of coaching and consulting. It's like, in consulting, I could have my client fill out a 30 question questionnaire before they meet with me, or I could tell them, here's a fill out form, click audio and record and answer these questions as best as you can.

And then I take that and I'd use my own tool to break apart their answers and send it back to them. Tell them, Hey, this is what I was able to get from [00:13:00] you on our call. We're gonna talk through the rest of these y'all. I can't tell you how many 30 question forms I looked at and said, is it the serious? Is this the best way to get this information out of me?

Because even still, you go, yeah, I need somebody to answer these 30 questions. There's still gonna be conversation. I think there's lots of room for these AI tools to come in and reduce friction where people are naturally getting stuck because they don't necessarily have your expertise to get the type of result that's needed to move to the next step.

If you want to learn more about how to turn your own frameworks into GPTs. I actually have a webinar series on YouTube that shows how to build your own GPTs, getting started with ChatGPT, how to make custom GPTs. Towards the end of the series, I actually take someone's business, I take a need in their business, and I show everyone how to build a custom GPT.

It is a great series because most of it really is you learning how I talk to AI. so that fear is gonna be really helpful in getting you started and understanding kind of what it takes. But there's gonna be more to [00:14:00] come. And so not only check out the YouTube series, but join the list.

There's gonna be a link in the show notes for you to get on the email list because there are gonna be more workshops to come. Around how do we build better AI tools in our business that help us in our business and help our clients get results as well.