This year, two major shifts will change how businesses use AI:
1 AI Teams – Not just multiple AI tools working separately, but actual AI-powered agents that collaborate without needing constant input.
2 Microtools – The next version of digital products, moving beyond static PDFs and courses to tools that actually apply knowledge for you instead of just teaching it.
Businesses aren’t struggling to find good information anymore. They’re struggling to implement it. AI teams help automate execution, while microtools bridge the gap between learning and doing.
AI Teams: More Than Just a Group of Chatbots
What AI Teams Actually Are (And What They’re Not)
People think AI teams are just chatbots or multiple AI tools that you manually prompt one by one. But a real AI team:
Works together without needing a human to direct every step.
Knows how to coordinate tasks between agents.
Gives you a finished result without making you assemble the pieces yourself.
Instead of me having a GPT that is my copywriter, and let's say I have another GPT that's responsible for helping me create product roadmaps for customers, I can then combine them together into a team and then just tell them: here are some notes on a roadmap that I've drafted for a client. Go do your thing. Make sure it's edited correctly. Make sure the voice and the tone are right for this particular person."
Instead of prompting each tool separately, a real AI team figures it out on its own.
It doesn’t need you to say, “Okay, now copywriter, you edit this. Now, roadmap AI, write the next 10 steps.” The tools talk to each other.
They handle the workflow without you micromanaging it.
Why AI Teams Are Showing Up in Business Now
AI teams are moving from tech spaces into real businesses because:
More no-code platforms like Relay and Zapier make it easier to build AI-driven workflows.
The tools are finally at a point where AI can work together instead of just responding to individual prompts.
Businesses are realizing AI can be a real team member, not just an assistant.
Microtools: The Next Generation of Digital Products
Why Traditional Knowledge Products Aren’t Enough Anymore
Up until now, digital products have mostly been books, courses, PDFs, templates and webinar replays. But here’s the problem:
Completion rates are low. People start but don’t finish.
Follow-through is even lower. They know what to do, but they still don’t do it.
People aren’t struggling to learn. They’re struggling to execute.
“We're now at this point where […] you have so much clarity and information that you're almost overwhelmed and paralyzed with taking action because there's so much strategy…”
People don’t need more information—they need tools that help them take action.
What Are Microtools?
Microtools don’t just tell you what to do—they do part of the work for you.
Instead of a LinkedIn course, a microtool rewrites your LinkedIn profile for you. Instead of a marketing strategy PDF, a microtool writes and schedules posts based on your brand voice.
“I found a LinkedIn video titled 2025 LinkedIn Strategies That Actually Work w/ Jasmin Alic. This interview dropped so many gems about LinkedIn strategy. But am I going to remember all this from the 54-minute video? Probably not. Am I going to take two hours to pull out all the insights and apply them? Also no. So I built a GPT to do it for me."
Instead of just watching and taking notes, I now have a tool that applies the strategy directly to my LinkedIn profile. No extra work needed.
That’s the shift: digital products are becoming interactive tools that actually help users implement strategies instead of just giving them more to read or watch.
Wrapping It Up
AI teams and microtools are the two biggest shifts in business this year.
AI teams work together autonomously—not just a bunch of disconnected AI tools.
Microtools turn information into action, helping users actually follow through. If your business still relies on knowledge-based products, it might be time to think about how to turn them into interactive tools.
What’s your take? Have you seen AI teams or microtools being used in your industry? Drop a comment or reach out—I’d love to hear your thoughts.
Take Action
1 Look at where your clients get stuck. What are they learning but not implementing?
2 Explore microtools. Could you turn your strategies into interactive tools?
3 Rethink AI in your business. Are you manually prompting AI, or do you have an AI team that works together?
Resources
2025 LinkedIn Strategies That Actually Work – Future Podcast with Chris Doe & Yasmine
Share this post